We at The Ad Store think that communication should embrace a more human dimension. We apply this credo to our team, our clients, partners, and the communities where we operate.
Digital PR: Workflow & Best Practices
An efficient management of Digital PR projects is a key aspect in the life of any full-service agency such as The Ad Store. In this article, Digital PR & Influencer Specialist Margherita Cavallotti will guide us through the dos and don’ts of this fascinating branch of marketing.
Brands, Subcultures & Social Activism
Subcultures are increasingly influencing Brands. Brands are drawing new inspiration from subcultures and learning from them how to start new dialogs about particularly important topics, such as social activism. Why is this change so important and where does it stem from?